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    "Secrets of Sand Hill Road"

    A Conversation with Author and VC Partner Scott Kupor

    When: Wednesday, 10/30/2019 7:30 PM - 8:30 PM

    Where: Freidenrich Conference Center (Bldg F) 4th Floor

    If Silicon Valley is the greatest wealth-generating machine in the world, Sand Hill Road is its humming engine. That's where you'll find the biggest names in venture capital, including famed VC firm Andreessen Horowitz, where lawyer-turned-entrepreneur-turned-VC Scott Kupor serves as managing partner.

    Whether you're trying to get a new company off the ground or scale an existing business to the next level, you need to understand how VCs think.

    In Secrets of Sand Hill Road, Kupor explains exactly how VCs decide where and how much to invest, and how entrepreneurs can get the best possible deal and make the most of their relationships with VCs. Kupor explains, for instance:
    • Why most VCs typically invest in only one startup in a given business category
    • Why the skill you need most when raising venture capital is the ability to tell a compelling story
    • How to handle a "down round," when startups have to raise funds at a lower valuation than in the previous round
    • What to do when VCs get too entangled in the day-to-day operations of the business
    • Why you need to build relationships with potential acquirers long before you decide to sell

    Filled with Kupor's firsthand experiences, insider advice and practical takeaways, Secrets of Sand Hill Road is the guide every entrepreneur needs to turn their startup into the next unicorn.

    This event will be moderated by Michael Krasny. 

    OFJCC Palo AltoMichael Krasny, PhD, has been in broadcast journalism since 1983. He was with ABC in both radio and television and migrated to public broadcasting in 1993. Krasny has been Professor of English at San Francisco State University and also taught at Stanford, the University of San Francisco and the University of California, as well as in the Fulbright International Institutes. A veteran interviewer for the nationally broadcast City Arts and Lectures, he is the author of a number of books, including Off Mike: A Memoir of Talk Radio and Literary Life (Stanford University Press); Spiritual Envy (New World); Sound Ideas (with M.E. Sokolik/ McGraw-Hill); Let There Be Laughter (Harper-Collins); and the twenty-four lecture series in DVD, audio and book, Short Story Masterpieces (The Teaching Company).

    Krasny has interviewed many of the world's leading political, cultural, literary, science and technology figures, as well as major figures from the world of entertainment. He is the recipient of many awards and honors including, the S.Y. Agnon Medal for Intellectual Achievement; The Eugene Block Award for Human Rights Journalism; the James Madison Freedom of Information Award; the Excellence in Journalism Award from the National Lesbian and Gay Journalists Association; Career Achievement Award from the Society of Professional Journalists; and an award from the Radio and Television News Directors Association. Krasny holds a BA (cum laude) and MA from Ohio University and a PhD from the University of Wisconsin.



    Wednesday, October 30
    7:30–8:30 PM
    Freidenrich Conference Center (4th floor of the Schultz Cultural Arts Hall)
    $40 Ticket and book bundle (bundles only sold prior to event)
    $30 General Public (ticket only) | $25 Members and J-Pass holders (ticket only) 
    Contact: Esther Young | (650) 223-8678 | [email protected]







    Book sales provided by Books Inc. Palo Alto. 

    OFJCC Larry Diamond

    Registration is closed for this event.

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