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    Book Fest In Your Living Room Presents Steve Madden, "The Cobbler"

    In conversation with Holly Firfer, CNN Journalist

    When: Thursday, 10/15/2020 5:00 PM - 6:00 PM

    Where: Online

    OFJCC Palo Alto JCCEveryone knows Steve Madden's name and his shoes, but few are familiar with his story.

    Over the past thirty years he has taken his eponymous shoe company from the fledgling start-up he founded with a mere $1,100 to a global, multi-billion-dollar brand. But Madden's mistakes, from his battle with addiction to the financial shortcuts that landed him in prison, are as important to his story as his most iconic shoes.

    In this raw, intimate and ultimately inspiring book, Madden holds nothing back as he shares what it took to get here and the lessons he's learned along the way. From his unconventional hiring strategies to his slavish devotion to product, Madden offers a business perspective that is as unique as his styles. In The Cobbler, readers are treated to the wild ride though his rise, fall and comeback. But they will also walk away uplifted by a man who has owned up to his mistakes and come back determined to give back and use his hard-won platform to create positive change.

    Steven Madden is an entrepreneur, an award-winning designer and a business titan whose eponymous company is currently worth three billion dollars. On the flip side, he is an ex-con, a recovering addict and a devoted family man. Considered the fashion footwear mogul of the 21st century, Madden has an innate sense of what's hot, what's next, what's exciting, and—more importantly—how this will translate to the customer. He is also an active philanthropist and mentor who supports a number of organizations that help those in need of a second chance.

    Presented in partnership with the JCC Literary Consortium

    The programs will be recorded and made available to ticket holders for seven days following the event.

    Thursday, October 15
    5:00–6:00 PM
    $11 talk only; $36 for talk and book
    Contact: Luba Palant | [email protected]

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